OUR SERVICES
Strategy, execution, and presence—built for the Chinese market.
We combine marketing, business development, and on-the-ground support so your China growth is not left to chance.
What we do
Three disciplines. One team, on your side and in China.
Getting China right takes visibility, access and trusted people on the ground. We provide all three — and build the capability into your team as we go.
Brand & Content Localization
We adapt your website, social media, and messaging to fit Chinese tone, language, and culture—so your brand feels native, not foreign.
Chinese Social Media Marketing
We grow your presence on WeChat, Xiaohongshu, Douyin, and more—creating content and running campaigns that connect and convert.
Digital Advertising & Lead Generation
We run targeted digital ads and build conversion funnels tailored to Chinese audiences—turning clicks into real, measurable results.
Packages for this
Market & Competitor Research
Get clarity before you act. We map out key players, local demand, and competitive dynamics—so you never go in blind.
B2B Outreach & Deal Sourcing
We identify decision-makers and open the right doors—sparking conversations that lead to partnerships and signed deals.
Partnership Management
From first contact to final agreement—we support your team through negotiation, follow-ups, and long-term partnership success.
Packages for this
Local Representation & Sales Support
We show up on your behalf—managing leads, answering inquiries, attending meetings, and making sure no opportunity stalls.
On-the-Ground Market Visits
Tailored tours to meet partners, scout markets, and gain insights you won't find in any report.
In-Market Intelligence & Reporting
Stay informed with real-time China insights—customized reports that help you make smart, fast, and local decisions.
Packages for this
Working with us
Start where you actually are
Find out whether China is worth the investment before you make it. Build the capability to run it in-house, with us as your eyes and ears. Or hand it over entirely, and we run it in your name.
Where are you now?
None of these? Or tried China before and it didn’t work? Tell us where you are.
Before you commit
Test
Find out if China works for you
The question is whether China is worth your money and attention. Settle it on paper, test it in the market, or come and see for yourself.
Is there a market?
China Market Fit Assessment
Know if China is worth it before you invest in it. A clear verdict in two weeks, backed by expert interviews.
Best if: you're weighing China and want evidence before you commit budget.
$890
2 weeks
How we assess it
Five areas, using the 5C framework adapted for China. Pick your goal.
- Customers — Who would buy, and how many?
- Competitors — Who already serves them, and where are the gaps?
- Context — What regulation, payment or platform barriers apply?
- Collaborators — Which channels, KOLs and agencies reach them?
- Company — Is your offer ready for Chinese buyers?
Whether your Chinese customers are in China or already coming to you as travelers, students or residents abroad.
What you receive
- Market Fit Scorecard — a score for each area and a clear verdict: Go, Go with conditions, or Not now
- 3 expert interviews — industry insiders who sell in your sector and Chinese-side voices (agents, partners or community leaders), with key takeaways and anonymised quotes
- Evidence brief — the findings behind each score
- Shortlist — 10 named channels or partners to approach first
- Readout call — 60 minutes with our founders
How it works
- Intake — a short form about your business and goal
- Research — two weeks on Chinese platforms, competitors and partners, plus 3 expert interviews
- Verdict — your scorecard and readout call
Your readout ends with a clear next step: Digital Marketing, Business Development or Ground Support.
Will they respond?
Live Market Test
We approach real Chinese buyers or partners in your category, in Chinese, over three months — and report what comes back, including what doesn't.
Best if: you believe the opportunity is there and want it proven with real responses before you scale.
From $2,500 / month
3 months
How we test it
Pick your goal.
- A 3-month campaign on RedNote and WeChat, in your name
- Content, landing page and enquiry handling in Chinese
- We measure: reach, enquiries, cost per enquiry, what people ask
What you receive
- A kickoff brief — target audience or partner profile, message and success measures
- The test — run and managed by us for 3 months
- Monthly progress — a report and call each month
- Final results report — what worked, what didn't, real numbers
- Warm leads — or partner contacts to follow up
- A 6-month go-forward plan — and budget
How it works
- Month 1 — Set up: accounts, content, first outreach; early signals only
- Month 2 — Adjust: double down on what's working, drop what isn't
- Month 3 — Prove: steady numbers, clear results and a go-forward plan
Ad spend for customer tests is separate and agreed upfront. Results build slowly in Chinese channels; month 1 is for learning, not judging.
See it for yourself
China Visits
Come to China and see the market with your own eyes, with us on standby or beside you.
Best if: you want to meet partners or customers face to face, or need to see the market before you decide.
From $200 / day
Book 2–4 weeks ahead
Two ways to visit
Virtual assistance — $200 / day
- A dedicated virtual assistant on standby for up to 12 hours a day, reachable on WeChat
- Live translation by message, voice or video call
- Logistics help: transport, bookings, directions, payments
On-site support — from $500 / day
- One of us beside you in person, for individuals or delegations
- Interpreting and cultural guidance in every meeting
- Market walks: see competitors, venues and customers first-hand
- Pre-trip meeting setup with partners, suppliers or customers, included with 3 or more on-site days
What you receive
- A visit plan built around your goal
- Meetings booked with the right people
- A daily debrief who you met, what they said, next steps
- A short trip summary with follow-ups after you leave
How it works
- Call — tell us your goal, cities and dates
- Plan — we build the itinerary and book meetings
- Visit — we're on call or beside you, with a daily debrief
Your team, our training
Build
Do it yourself, with us behind you
You would rather run China in-house, or you have already started. We set it up, train your team, and act as your eyes and ears while they learn. At the end of the three months you can carry it alone — or we stay. Take one area, or all three.
Who runs your channels?
In-House Digital Marketing
We set up your Chinese social channels and train your team to run them.
Best if: you want your own team posting, replying and growing on Chinese platforms.
From $2,900 / month
3 months minimum
Two levels
Single platform — from $2,900 / month, 3 months
- One platform: RedNote, WeChat or Douyin
- Account setup, verification and content plan
- Training for one or two team members
Comprehensive — from $5,000 / month, 6 months
- Every relevant channel: RedNote, WeChat, Douyin, plus Chinese search and KOLs
- Integrated content calendar and campaign plan
- Training for your whole marketing team
What you receive
- Accounts set up and verified in your company's name
- A content playbook: tone, formats, posting rhythm, what works in China
- Hands-on training sessions, recorded for new hires
- Weekly content review and feedback while your team learns
- Monthly performance report and coaching call
How it works
- Month 1 — We set up: accounts, playbook and first content, with your team watching
- Month 2 — We run it together: your team creates, we review and correct
- Month 3 onwards — You lead: we coach, check the numbers and step in when needed
Who opens your doors?
In-House Business Development
We build the first Chinese partner pipeline alongside your team, then coach them to close.
Best if: your sales or partnerships team will own China, but has never sold there.
From $3,500 / month
3 months minimum
What we set up
- A target list of Chinese partners, agents or resellers that fit your offer
- Outreach scripts and company introductions in Chinese
- A WeChat business setup for your BD team
- A simple pipeline tracker your team can keep using
How we train your team
- How B2B works in China: guanxi, decision-making, meeting etiquette, follow-up
- We join the first meetings, then step back as your team leads
- Coaching on proposals, pricing conversations and negotiation
- Monthly pipeline review: what's moving, what's stuck, what to do next
How it works
- Month 1 — We set up: target list, materials and first outreach
- Month 2 — We run it together: joint calls and meetings, your team in the room
- Month 3 onwards — You lead: we coach, review the pipeline and open doors when needed
Who is there for you?
In-House China Team
We help you build your own people and setup in China, and back them up until they can stand alone.
Best if: you need someone on the ground in China, but want them on your team, not ours.
From $2,500 / month
3 months minimum
What we set up
- Hiring your China representative: role brief, sourcing, interviews and shortlist
- Onboarding: your product, your market, your ways of working
- Local tools: WeChat Work, a Chinese phone number, simple CRM and reporting
- A working rhythm between your China rep and head office
How we support them
- Weekly coaching calls with your China rep
- We act as backup: covering meetings, visits or urgent issues when needed
- Monthly market intelligence: competitor moves, trends, what we're hearing
- Cross-cultural guidance for head office on managing a China-based team
How it works
- Month 1 — We hire and onboard: find your rep and set up their tools
- Month 2 — We work alongside: joint meetings, weekly coaching
- Month 3 onwards — They lead: we step back to monthly check-ins and backup
Our team, in your name
Run
We become your China team
We execute. On the ground, in your name, as an extension of your business rather than a supplier to it. Take one area, or all three.
We run your channels
Chinese Digital Marketing
We run your Chinese digital marketing end to end — content, channels, campaigns, reporting.
Best if: you want results in China without building a Chinese marketing team.
From $1,800 / month
6 months minimum
What we do
- Strategy and a quarterly campaign plan
- Content in native Chinese: posts, videos, articles, visuals
- Channel management: RedNote, WeChat, Douyin, plus Chinese search
- KOL and influencer campaigns
- Enquiry handling in Chinese, passed to your team as qualified leads
What you receive
- A dedicated account lead and a Chinese content team
- Monthly performance report: reach, engagement, leads, cost per lead
- Monthly strategy call and quarterly planning review
- Full ownership of every account and all content
How it works
- Month 1 — Onboard: brand localization, account setup, content plan
- Month 2 onwards — Run: content, campaigns and leads, every week
- Every quarter — Review: what's working, where to invest next
Ad spend and KOL fees are separate and agreed upfront.
We open your doors
Chinese Business Development
Partner sourcing, outreach and negotiation support through to signed agreements.
Best if: you want Chinese partners, agents or resellers, and need someone to find and win them for you.
From $2,500 / month
6 months minimum
What we do
- Map and qualify the right partners for your goals
- Outreach in Chinese, by WeChat, phone and introductions
- Run first meetings on your behalf, with you joining when it matters
- Negotiation support: terms, pricing, cultural expectations
- Follow-through to signed agreements
What you receive
- A dedicated BD lead for China
- A live pipeline: every partner, every stage, every next step
- Meeting notes and recommendations after every conversation
- Monthly pipeline review with your leadership
How it works
- Month 1 — Map: partner profile, target list, materials in Chinese
- Month 2 onwards — Engage: outreach, meetings, negotiations
- Deal stage — Close: agreements reviewed and signed with your team
We are there for you
China Ground Support
We act for you continuously in China — meetings attended, enquiries handled, monthly reporting.
Best if: you need a permanent presence in China without opening an office.
Scoped to you
6 months minimum
What we do
- Represent your company in China, under your name
- Attend meetings, events and site visits on your behalf
- Handle enquiries from Chinese customers and partners
- Host your team and visitors when they come to China
- Keep your local tools running: WeChat, Chinese phone line, CRM
What you receive
- A named representative in China
- A local contact point your Chinese customers and partners can reach
- A monthly report: activity, market intelligence, opportunities
- Monthly call with your leadership
How it works
- Month 1 — Set up: your China contact point, tools and briefing
- Month 2 onwards — Represent: meetings, enquiries and visits handled
- Every month — Report: what happened, what we're hearing, what's next
Wherever you start, it begins with a conversation.
Every engagement starts with a free 30-minute call — no commitment.
Book a Free CallCompare packages
Every package, side by side
From a two-week verdict to a full China team. Open any package below the table for the full detail.
Before you commit
Find out if China works for you
China Market Fit Assessment
$890
2 weeks
Know if China is worth it before you invest in it. A clear verdict in two weeks, backed by expert interviews.
Best for: you're weighing China and want evidence before you commit budget.
Live Market Test
From $2,500 / month
3 months
We approach real Chinese buyers or partners in your category, in Chinese, over three months — and report what comes back, including what doesn't.
Best for: you believe the opportunity is there and want it proven with real responses before you scale.
China Visits
From $200 / day
Book 2–4 weeks ahead
Come to China and see the market with your own eyes, with us on standby or beside you.
Best for: you want to meet partners or customers face to face, or need to see the market before you decide.
Your team, our training
Do it yourself, with us behind you
In-House Digital Marketing
From $2,900 / month
3 months minimum
We set up your Chinese social channels and train your team to run them.
Best for: you want your own team posting, replying and growing on Chinese platforms.
In-House Business Development
From $3,500 / month
3 months minimum
We build the first Chinese partner pipeline alongside your team, then coach them to close.
Best for: your sales or partnerships team will own China, but has never sold there.
In-House China Team
From $2,500 / month
3 months minimum
We help you build your own people and setup in China, and back them up until they can stand alone.
Best for: you need someone on the ground in China, but want them on your team, not ours.
Our team, in your name
We become your China team
Chinese Digital Marketing
From $1,800 / month
6 months minimum
We run your Chinese digital marketing end to end — content, channels, campaigns, reporting.
Best for: you want results in China without building a Chinese marketing team.
Chinese Business Development
From $2,500 / month
6 months minimum
Partner sourcing, outreach and negotiation support through to signed agreements.
Best for: you want Chinese partners, agents or resellers, and need someone to find and win them for you.
China Ground Support
Scoped to you
6 months minimum
We act for you continuously in China — meetings attended, enquiries handled, monthly reporting.
Best for: you need a permanent presence in China without opening an office.
Our process
Start wherever you are
- 01
A first conversation
A free 30-minute call. We listen to your goals and tell you honestly where you stand — and which package fits, if any.
- 02
Pick your starting point
Find out if China works, do it yourself with us behind you, or let us become your China team. One package, or several.
- 03
Clear scope, one lead
A fixed scope and price before we start, and one named lead from China Gravy from day one to the last report.
- 04
Review, then decide
Every package ends with results and a recommendation. Stay, switch, scale up or stop — you're never locked into a path.
FAQs
Questions we hear most
You can start with a China Market Fit Assessment for $890, which tells you in two weeks whether China is worth pursuing. Ongoing work with us starts from $1,800 a month for Chinese digital marketing, or from $2,900 a month if we set it up and train your own team. Ad spend and influencer fees are separate and agreed upfront.
Most clients see first real responses from Chinese customers or partners within the first three months. A Live Market Test is built around exactly that window, with a monthly report so you can judge progress as it happens. Building a steady pipeline or brand presence usually takes six months or more.
No — you do not need a Chinese company to get started. Overseas businesses can open verified accounts on the main Chinese platforms, and we help you set them up. Whether a local entity makes sense later depends on how you plan to sell, and we will tell you when that point arrives.
Yes — that is what our in-house packages are for. We set up your channels or partner pipeline, train your team, and act as your eyes and ears for three months. After that you can carry it alone, or we stay on.
It depends on who you need to reach: WeChat for trust and B2B relationships, Xiaohongshu for research-led buyers such as students, families and travelers, and Douyin for reach and fast-moving consumer demand. Most of our clients use WeChat as the base and add one of the other two. The Market Fit Assessment includes a clear platform recommendation for your sector.
Yes — we work with clients wherever they are, and target Chinese audiences well beyond Beijing and Shanghai. Many opportunities sit in fast-growing cities such as Chengdu, where one of our offices is based. We choose target cities based on where your buyers actually are.
You get a clear verdict and a recommended next step, and the decision is yours. If China looks promising, most clients move to a Live Market Test or one of our in-house packages. If it does not, you have saved yourself a far larger investment.
Our team works from offices in Chengdu, Dubai and Chicago, with operations support in Tianjin. That gives you people on the ground in China and a team that works in your time zone. Meetings and visits in China can be arranged in person or virtually.
Not sure which service you need?
Tell us your goal in China and we'll recommend the shortest route—honestly, even if it isn't us.
30 minutes · No cost · No obligation · We reply within 1 business day